NME is quite a busy magazine in terms of there being a lot
going on in the cover. NME has The names of Turner and Kane, their band name,
‘first major interview’ and a tagline. Many magazines are simplistic but this
cover isn’t. This may be because their magazine is so popular that people just
need to glance at the magazine to know it’s a well-produced magazine. Other
simplistic magazines may be simplistic because people need to just be able to
scan across a magazine to decide whether they like it or not; however, with
NME, it is so popular that people already know that they may be interested in
the magazine so it doesn’t have to be simplistic. The text ‘NME’ is behind The
Last Shadow puppets; magazines often use this technique in order to make the
band members stand out. It also implies that people don’t need to see the whole
title to know what the magazine is and therefore making the magazine seem even
more popular. The background and the band keep with the same colours, black and
white, this gives a simplistic look to the picture and the busy text around it
make the picture less dull. This works very well. Their hairstyles connotates to
the early 2000s mod culture, as do their coats; bringing in a crowd of people
who are into the early 200s mod scene. Turner states on the front cover “I was
worried the Monkeys would think I’d had an affair”. Them both being other
artists as well as The Last Shadow puppets, it can draw people in to reading
the magazine because they may believe it is a taboo and therefore breaking the
rules. This may draw teenagers in because they are notoriously rebellious. So
as a result of this, NME are drawing two different crowd of people in, mods and
teenagers, many of whom may be on both target markets.
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